EYE MAKEUP

Eye makeup looks

Create a showstopping eye look that elevates any day or night attire with the Armani beauty eye makeup range. Pair eyeliners, eyeshadows, mascaras and eyebrow products to create a smokey, cat or natural eye makeup look for luxurious, understated beauty.

Smokey Eye Makeup

Coined as the ultimate weapon of seduction, a smokey eye is signature to any glamourous night time look, blending dark eyeshadow and eyeliner with a lighter eyeshadow to formulate a smokey effect. Start with the application of Armani Prima Eye & Lip Contour Perfector to reduce puffiness and improve the adhesion of eye makeup, followed by a touch of the Power Fabric Concealer to prime eyelids.

Dark eye makeup looks such as this can be created with a scale of colours, as long as you include a dark eyeshadow for depth, middle eyeshadow for base and a shimmering eyeshadow for highlight. This need for colour range makes an eyeshadow palette such as the Eyes To Kill Eye Quattro Palette the perfect recipe for a smokey eye. Apply your base shade to the whole of your eyelid, followed by the Smooth Silk Eye Pencil in shade #4 to line the lids for an accentuated look. Apply the darker eyeshadow shade over the liner, in the crease and outer corners of eyes, then the shimmery shade to the inner corner of your eye for a magnificent contrast.

For extra glitz, finish with the Runway F/W 2017 Bounce Eye Shadow Gel in shade Champagne in the same areas you wish to highlight.

Cat Eye Makeup

The secret to a powerful cat eye makeup look is a well-defined wing steadily sculpted with eyeliner. Prime your eyes with concealer, followed by a neutral eyeshadow to maximise attention to your eyeliner, or a darker eyeshadow if you're pairing your cat eye with a smokey look. Craft your wing using the Eyes To Kill Lacquered Eyeliner shaping a 45 degree angle from the outer corner of your eye toward the end of your eyebrow. Connect the wing by lining your upper lash line from the inner corner of your eye to the outer. Accentuate the wing by outlining with concealer using an Eye Makeup Brush. Finish with the Eccentrico Mascara for the ultimate in high volume and lash definition.

Natural Eye Makeup

Pinks, nudes and neutrals remain at the heart of natural eye makeup, highlighting your inimitable beauty for an understated yet captivating look. The Armani Beauty Eye Tint Eyeshadow shades make the ultimate choice for any natural, day time result as they create a perfect base with just one eyeshadow, or allow for blending with multiple. Pair your eyeshadow with a subtle eyeliner effect using the Angled Eye Brush to create an outline using a darker, blendable eyeshadow like the Eyes To Kill Solo Eyeshadow. Finish with the Eyes To Kill Classico Mascara for volume, length and definition in one single coat.