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Our Guide to Makeup for Mature Skin

Healthy, flawless and radiant skin can be attained at any age. As skin changes over time, so does the best application methods and makeup formulas. For mature skin, glowing and hydrating bases help to promote uniform skin textures and tones. Alongside luxury skincare, Armani beauty’s makeup for mature skin is tailored to specific needs.

Cumulative stress from UV radiation and the slowed skin cell cycle incurs changes to skin. To support and enhance complexions, the best foundation for mature skin and other products combine effective pigments with hydrating ingredients.

To reduce the appearance of mature skin concerns and achieve a brightened complexion, our makeup routine for older skin is below. See how to apply concealer under eyes with wrinkles and other tips for doing makeup on mature skin.

Choosing makeup for wrinkles

As skin ages, moisture becomes harder to hold on to. This can lead to dry or dull complexions, which then adds obstacles to achieving an even skin tone with makeup. To combat this, opt for hydrating concealers, blush and foundation for older skin. By promoting moisture content with nourishing ingredients, makeup for mature skin encourages a healthy glow.

Of course, beautiful skin is only possible through proper care. To achieve the most from makeup for wrinkles, an efficacious skincare routine should feature in your beauty routine. Cleansers, anti-ageing serums and refreshing moisturisers help to reveal a radiant and plump base before makeup application. To see which products should feature, read our comprehensive anti-ageing skincare routine.

Radiant makeup routine for ageing skin

To encourage the appearance of uniform texture and tone, specific application and steps are recommended. Armani beauty’s ethos is underpinned by natural beauty. See below for a step-by-step guide to enhancing and celebrating beautiful ageing skin.

1. Prepping makeup for mature skin

To start, prep skin with a glowing canvas. Base products benefit from uniform texture, and primers work to achieve this. Pore refining, hydrating and radiance-boosting primer makeup for mature skin can illuminate and even skin appearance. Onto cleansed and moisturised skin, a comfortable and hydrating primer can be applied as the first step. Luminous Silk Hydrating Primer promotes natural-looking radiance by helping to reflect light for an ‘inner glow’. The lightweight yet hydrating formula helps makeup to sit comfortably and extend its wear. To apply, we recommend a similar approach to your skincare. With clean fingers, blend the product into skin using upwards sweeping motions until fully absorbed. Warmth from your fingertips will assist the primer to melt into skin.

2. Choosing foundation for older skin

Sheer, hydrating and light-reflective formulas are the recommended makeup for wrinkles. To avoid foundations that settle into fine lines and wrinkles, foundation for older skin is designed to be hydrating and weightless. You don’t need to sacrifice on coverage however – the best foundation for mature skin includes high-quality pigments. Luminous Silk Foundation achieves medium coverage using Microfil™ technology to sculpt and brighten skin. Transfer-proof and hydrating, this cult-favourite formula blends imperfections seamlessly. 

3. How to apply concealer under eyes with wrinkles

In terms of makeup for wrinkles, concealer is a valuable step. Especially around the eye area, brightening and nourishing concealers can help to reduce the appearance of dark under eyes and puffiness. Illuminating formulas work best by reflecting light from problem areas – and when applied correctly can give an ‘instant lift’ look. Luminous Silk Lightweight Liquid Concealer has the dual effect of concealing and highlighting for radiant results. Specifically formulated for the eye area, ingredients include caffeine and vitamin E to reduce dark circles. To apply, dab a small amount with the applicator to the corners of eyes and centre and blend in with fingers. To give a lifted appearance, blend in an upwards angle from the outer corners of your eyes.

4. Bronzer and blush makeup for mature skin

Bronzers and blushes are used to sculpt, contour and lift – making them perfect makeup for mature skin. Just the same as with foundation, hydration is key with these products. Opt for cream or liquid formulas for a hydrated and brightened appearance. Natural, flushed shades enhance a healthy skin feel, and brighten skin tones in a subtle yet effective way. Neo Nude A-Blush provides ‘no-makeup makeup’ colour to cheeks and can also be used on lips and eyes. When applying, start with a small amount and build up as desired. The apple of cheeks and cheekbones are natural placements – we recommend blending upwards for a lifted effect. On the tops of cheeks, temples and on the cupids bow of lips, Neo Nude A-Highlight can be placed to amplify a natural glow.

Tips for doing makeup on mature skin

Alongside radiance-boosting products, certain application methods and additional steps can help to encourage a youthful glow in skin.

For the perfect application: While some products can be dabbed or blended in with fingers, foundation for mature skin and other steps require makeup tools. For seamless coverage that won’t transfer, pair your products with luxury brushes. See how to choose the best makeup brushes and tools for more.

For added radiance: External stress like dry and cold weather can result in unexpected dullness. For an added boost if you’d like to enhance a glowing complexion, opt for a liquid highlighter. Fluid Sheer Glow Enhancer can be mixed with your foundation or used as a primer for an enhanced inner glow.

For a striking addition: some products elevate an entire look with very little effort needed. To add lustre to your makeup look, keep the buildable Ecstasy Lacquer Lip Gloss handy. One layer provides a natural sheen, while three swipes achieve a statement lip.

Loved this article? Keep reading to discover how to keep skin hydrated.


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