Main content

How to Clean Your Skin Properly

As the first step in your skincare routine, cleansers are vital to attaining beautiful skin, and also to prepare for following potent skincare products. Cleansing your face with balancing and purifying formulas assists with the skincare goals of every skincare type.

No matter whether your skin type is dry, oily, sensitive or acne prone, knowing how to cleanse your face is imperative to attaining bright and clarified skin. To find out how to wash your face effectively, our comprehensive guide details the step-by-step process. We articulate the best and simple changes to ensure your natural beauty shines.

Why cleanse your face?

Within multi-step routines, it can be hard to discern the features of each separate product. Cleansing can be thought of as a purifying reset for skin. Throughout each day, skin is exposed to external stressors like sun damage, bacteria, and pollutants like dirt. Knowing how to properly wash your face allows you to remove impurities and decrease clogged pores and the likelihood of breakouts. Cleansing also alleviates sensitivity in skin, by addressing inflammation caused by impurities.

Potent and fortifying products like serums and moisturisers need fresh skin to absorb into deeper layers fully. To allow your skincare products to transform skin, see below for our guide on how to clean your skin.

How to cleanse your face properly

Your products should always align with your skin type and goals. When skin experiences stress, use a cleanser that corresponds with your moisture levels and other skincare concerns. Cleansers aren’t solely skin cleaners. Our facial cleansers are formulated to rebalance skin for healthy moisture levels and a strengthened skin barrier, which helps to infuse moisture in dry skin, reduce shininess in oily skin and fortify sensitised skin.

Cleansing is a vital part of morning and evening routines. For freshened skin that shows visible vitality, follow our face cleansing steps below.

Cleanse with a face cleanser

Before exfoliating, a face cleanser clears skin of impurities like sweat and pollution built up through the day or while asleep. The right method for washing your face is using a clarifying cleanser that won’t strip skin.

Start by wetting the face with lukewarm water, and apply the cleanser with clean hands onto the skin in circular motions. For those who prefer creamy textured cleansers that foam, the Crema Nera Supreme Foam-In-Cream Cleansing Moisturiser develops into a rich foam, ideal for providing instant comfort. Suitable for all skin types including sensitive, this purifying cleanser is also deeply moisturising.

Cleanser types also differ. For a silky texture, the oil-based Crema Nera Supreme Balancing Oil-In-Gel Cleansing Moisturiser traps all impurities including makeup, and retextures skin for an even tone all over.

Use a deep cleaning mask

Cleansing your face fully also means removing impurities that have absorbed into the deep layers of skin. Once to two times a week, apply a deep cleaning and complexion-boosting mask. This step in your purifying routine fully revitalises skin and fortifies the skin barrier, so that skin can maintain firmness and bounce.

The Crema Nera Reviving Volcanic Black Gel Mask draws and dissolves impurities, improving skin’s natural antioxidant capacity and regenerating cell detoxification. For normal to dry skin, radiance-giving Crema Nera Terra Pantelleria gently exfoliates dead skin cells, absorbing as a balm for moisturised skin.

Other tips for keeping your face clean

Building habits that ensure your face maintains cleanliness and clarity will further boost visible strength and vitality in skin. Understanding how to clean your skin extends to lifestyle habits. Once your face is washed, help skin with slight shifts in your daily environment. Always ensure your towel and pillowcase are clean to prevent bacteria transferring onto a newly washed face. When working out, washing face directly after ensures the build-up of sweat won’t cause stress to skin. Alongside that, try to avoid touching your face as much as possible. Our hands pick up bacteria throughout the day and can affect skin-strength when transferred.

Post-cleansing routine

Cleansing your face allows skin to absorb potent ingredients and retain moisture from your post-cleansing steps. Celebrate and protect your flawless beauty by using a nourishing and texture balancing routine in the morning and at night. Your perfect skincare routine addresses the fundamental needs of skin. See below for the right post-cleansing steps.

Use a purifying exfoliator

Using an exfoliator after cleansing removes dead skin cells that clog pores and roughen skin texture. Take advantaged of newly reset skin by applying a peeling formula to freshly-cleansed skin. The rehydrating lotion gently dead skin cells and boosts hydration with the inclusion of hyaluronic acid.

Apply a fortifying serum

Serums contain potent ingredients that permeate the deep layers of skin. After cleansing your face, these powerful formulas can regenerate and bring back brightness to skin. Apply a complexion-boosting serum like the Supreme Reviving Serum, with anti-ageing components to improve the appearance of youthful-looking skin.

Use a hydrating moisturiser

To seal the ingredients of your products in and strengthen skin with moisture, always apply a moisturiser as your final step. Our anti-ageing Crema Nera Supreme Reviving Light Cream uses a ‘double-silk’ texture to reduce any redness and tighten pores. Skin feels and looks firmer, radiant and clear.

Now that you know how to clean your skin, read our guide to skincare layering.



Skincare Guides

Virtual Consultations

Orientation message
For the best experience, please turn your device